Nature's Finest Wool
Soft wool fibers can regulate body temperature in all weather conditions and resists odors.
Wool warms and comforts your body, breathing in harmony with your skin. Soft wool fibers can regulate body temperature in all weather conditions and resist odors. Durable, lightweight and soft, and versatile use of choice range from base layers, t-shirts, and mid-layers; a sustainable choice for you and earth.
Property of Wool
Breathable
Wool among the top as the most breathable natural fiber. It can absorb moisture and transfer it away from the skin into the air.
Soft on skin
Natural wool properties add a touch of buttery softness when blended with other fibers. This makes it an ideal choice for next-to-skin garments. When wool fiber comes in contact with the skin, the fiber simply bends, resulting in softness and comfort.
Permeable
There is a natural wax cover acting as a natural slight water repellent agent.
No crease & easy to care for
Wool fiber acts like a spring that can reshape itself when stretched or bent, a perfect easy to care feature.
Temperature regulation
Wool has many special qualities, and its best feature for mid-layer is temperature regulation. It absorbs moisture and transfers it to the outside of the fabric into the air; ensuring that you experience the best micro-climate possible.
Elasticity
The scale formation on the surface of wool enables the fiber to connect with one another, results in strength and elasticity.
Machine washable
Most wool garments are machine washable in cold water, another easy to care feature. The wool fiber itself acts like a spring when stretched or bent, making it resistant to creasing and giving it natural elasticity.
Odor resistant
As it is antibacterial, it also guarantees better hygiene and odor resistance. Odor molecules are absorbed into the fiber, effectively becoming trapped and less readily detected by the human nose.
UV protection
Wool itself has natural protective elements that can absorb UV radiation, and prevents harmful UV rays from reaching the skin. This makes it a good choice for a wide range of outdoor activities.
Stain Resistant
Wool itself has a natural protective outer layer which can prevent stain from being absorbed. While wool does not generate static, it is less likely to attract dust and lint.
Eco-friendly
Wool can naturally decompose in soil in some years, and during the process it will slowly release nutrients back into the earth. Safe to wear and friendly to the planet, the kind of mid-layer for extra warmth without the weight when you’re on the go.
Renewable
Sheep can regrow new hair every year on its own, which is a main reason that it is sustainable. And it is naturally produced without harming the environment.
Q & A
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Wool is the most reused and recycled fiber.
Due to its strength and long-lasting qualities, wool is widely recycled and repurposed. It can now be recycled to bring life to new textiles.
Or, it could be left in the soil to biodegrade on its own. Unlike man-made fibers, wool does not release polluting microparticles into the environment.
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Wool is the world’s most versatile fiber.
Wool can be combined with other fibers and or technical treatments to improve its functionality.
Common blends of wool fibers are Polyester wool, Nylon wool, Cotton wool, Tencel wool… and more.
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Less energy and water than other fibers
Wool uses less energy to produce when compared with polyester and uses less water to produce than cotton.
No microplastics, unlike synthetics
Wool is 100% biodegradable so does not contribute to microplastic pollution in our oceans or on our land.
The most reused and recycled fiber in the world
Natural, renewable, and biodegradable, wool is the most reused and recyclable fiber on the planet.
Animal Welfare
From farm to fabric, we respect animals and the land they graze upon. We’re also advancing transparency throughout our manufacturing processes and working towards future product certification.
We support non-mulesed wool
against cutting off the sheep’s buttock when retrieving wool
no more wrinkly sheep butt means less flies buzzing around
sheeps are living happy lives and producing better wool
“All the perks of wool - odor control, temperature regulation - plus one more: unparalleled comfort.”
— National Geographic Adventure, US
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